This blog has been a bit empty lately. That's because I've shifted most of my writing to LinkedIn for a few key reasons: It's easier The...

Ending a presentation with "Do you have any questions?" is a symptom of sick message strategy. Why this is a problem, confirmation

Do you or your team keep giving the same presentation but not seem to make any progress? Why it's a problem, confirming the problem, cau

"...offensive operations, often times, is the surest, if not the only (in some cases) means of defence." - George Washington, 1799...

When speaking or presenting, are you hiding behind the podium like it's a shield? Your audience needs to see you.

Your sales message must change any time your audience, goals, or topic changes. Otherwise it's so broad and general that it won't ha